Online polling company YouGov has become a staple for much of the media, but how reliable is it?
One survey for the Sunday Times on 13 June asked this question of participants: "Do you agree or disagree with the following statement? The government could save billions of pounds by eliminating unnecessary 'non-jobs' in the public sector." Perhaps unsurprisingly, 85 percent of those polled agreed, no doubt to the joy of the Con-Dem cutters.
In that spirit, here is my own question: YouGov founder and CEO, Stephan Shakespeare, is an ex Tory election candidate and owner of the ConservativeHome website. Could that potentially lead to a lack of neutrality?